How to Run A Give Away That Gives Back

Give Aways are so fun. They are a great way to bump up followers, move traffic to your page, make connections and inspire new customers to buy. But, a lot of brands think of them as a necessary evil or something they need to give out with minimal return on their investment. I’m here toContinue reading “How to Run A Give Away That Gives Back”

Don’t Knee-Cap Your Brand

There is a specific piece of advice going around the public speaking world lately, ‘Don’t Knee-Cap Your Sentences’. I’ve seen it about 15 times in the past few months and it refers to the use of words like ‘really’ (i.e. really good) and ‘just’ (i.e. just perfect) and the limiting effect they have.