Book Rex; HTBAGDE

I learned a lot from How To Build A Goddamn Empire by Ali Kriegsman. But the biggest take away for me was that if I could miss the IRL journey of Bulletin Market, I (and others) could probably miss the broad side of billboard.
Sometimes we’re just isolated.

A Product That Can Take Care of Itself

Even though I a lot of joy from taking amazing care of products, to assume that every store across the country is going to handle your product with kid gloves is foolish.
Build a product that can take care of itself.

Turning Clicks into Customers

For the last few weeks I’ve been using a graphic website to keep track of likes and comments on a brand page that I contribute to. As a content creator and a realist, I want to make sure that what I am contributing to a fledgling brand is actually making an impact on traffic andContinue reading “Turning Clicks into Customers”

Don’t Knee-Cap Your Brand

There is a specific piece of advice going around the public speaking world lately, ‘Don’t Knee-Cap Your Sentences’. I’ve seen it about 15 times in the past few months and it refers to the use of words like ‘really’ (i.e. really good) and ‘just’ (i.e. just perfect) and the limiting effect they have.